Willie has written articles in the areas of strategy, global competitiveness, and the leadership of change.
Here are articles you can download.
- What Nelson Mandela Taught the World About Leadership (PDF, 225 KB)
- Columbia Business School Ideas at Work Interview
- European Business Review Article: Strategy As Learning (PDF, 298 KB)
- European Business Review Article: Defining Competitive Advantage: How Much More Value Do You Deliver Than Your Competitors? (PDF, 497KB)
- European Business Review Article: Translating Your Strategy Into A Compelling Leadership Message (PDF, 248K)
- Strategic Learning: A Leadership Process for Creating and Implementing Breakthrough Strategies (PDF, 167 KB)
- The Mark Twain Dilemma: The Theory and Practice of Change Leadership (PDF, 54 KB)
- Strategy: In Search of a Method (PDF, 96 KB)
- Manage Your Culture – Or Be Managed By It (PDF, 68 KB)