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Former CEO |  |
Business School Professor |
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Business Consultant |  |
Creator of the Strategic Learning Process |
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Author |
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Things that matter most must never be at the mercy of things that matter least -- Goethe Strategy, above all, is about defining the right priorities. For a long time, I assumed, in line with conventional wisdom, that the optimal number of priorities is five. I now believe that I was wrong. Of course, this is not an exact science, but the evidence shows that a lower number is likely...
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Willie Pietersen was raised in South Africa, and received a Rhodes Scholarship to Oxford University. After practicing law, he embarked on an international business career. Over a period of twenty years he served as the CEO of multibillion-dollar businesses such as Lever Foods, Seagram USA, Tropicana and Sterling Winthrop’s Consumer Health Group.
In 1998, Pietersen was named Professor of the Practice of Management at the Columbia University Graduate School of Business. He specializes in strategy and the leadership of change, and his methods and ideas, especially Strategic Learning, are widely applied within Columbia’s executive education programs, and also in numerous corporations.
